Friday, November 25, 2016

Making it in the Omnichannel Big Leagues


With Black Friday, Shop Local Saturday and Cyber Monday just days away, the holiday season fast approaching and e-commerce exploding around the globe, opportunities for small-to-medium businesses (SMBs) in the retail industry are skyrocketing — and the rules of the game are changing.

Cloud-based e-commerce and enterprise resource planning (ERP) applications are lowering the barrier to entry, while mobile technology is transforming how customers order — and how companies fulfill orders. With technology to automate fulfillment processes, many SMBs are seizing the opportunity to compete successfully in multiple retail channels. 

Omnichannel: The Curve Ball
Whether customers order via direct-to-consumer (e.g., Amazon), in-store or direct from a retailer website, they expect a seamless order and delivery process. And although approximately 84 percent of the retailers polled by Retail Systems Research believed that a consistent customer experience across all channels was very important, actually doing so is challenging.

Smaller, high-growth companies must contend with the rigorous requirements of each distribution channel, ranging from next-day shipping to specialized branded pack slips to complex shipments for big-box retailers that require SSCC labels and advanced shipment notifications (ASNs).


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To learn more about the implementation for Tacoma Screw, please contact NXTurn by phone at 888.450.3330 ext. 307 or by email at 

About NXTurn

Since 2005, NXTurn has assisted hundreds of NetSuites customers with quality implementation, support, customization, integration and eCommerce services. NXTurn is a leading provider for NetSuite’s on-demand, integrated business management software for growing and midsize businesses and NXTurn provides a fast, cost effective, reliable way to integrate and manage external applications and data with your NetSuite account.

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